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KAATA, a fishing tackle manufacturer, sought to evolve from a commercial supplier into a premium, market-ready brand. We developed a distinctive visual identity rooted in purpose, deep ocean greens inspired by the Southern Indian coast, strong, utilitarian typography, and a subtle fishing hook motif woven throughout. The system balances durability and precision with a refined, contemporary edge.
The result is a bold, industry-specific identity that firmly positions KAATA as a premium manufacturer.
































































































Ilumi, a Pan-Asian restaurant in Bangalore, was brought to life through a vibrant, eclectic brand identity that celebrates Asia’s rich cultural tapestry with depth, character, and authenticity. The logo was designed from scratch through an extensive ideation process, drawing from a cross-section of Asian cultures. It subtly forms an architectural landscape inspired by Asia, crafted using Japanese characters that spell out the name Ilumi.












Mrs Brightside is a Singapore-based counselling brand centred on therapy and emotional wellbeing. Founded by a young practitioner, the brand is rooted in the connection between the heart, mind, and breath. The essence of the project was to translate how the mind works into a clear, compassionate brand language, helping clients find clarity, navigate their emotions, and gently move toward a brighter perspective.










For The Coconut Affair, a coastal kitchen in Bangalore, we developed a warm, textural identity inspired by the sea, spice, and sun, capturing the essence of slow, coastal living through every detail, from logo to identity. The bright colours represent the backwater tropics from which the cuisine is inspired from.

































